information is power.
focus on


"Your brand is not what you say it is; it's what they say it is." — Marty Neumeier

How to create a better brand for your e-commerce store

By asking, "how can I create a better brand?" you're asking yourself: "what actions and decisions can I make to influence the perception that these people have of my brand?"

Independent Artist — ‘How do I brand myself?’

The truth is: if you don’t do it = nobody else will. Nobody is going to clone your voice or your face and speak to your first fans.

☚ thinking